A story of achievements and challenges which gave birth to the brand Loriblu, that is today one of leading brands in luxury shoes business, important point of reference of a vital and innovative “Made in Italy” tradition. The business starts during early 70’s years, manufacturing 700 pairs of shoes per week, expressing the force of the product from the very beginning. In 1978 the new model MIGNON is born: an extremely feminine shoe made of leather stripes plaited together, that was immediately considered trendy and innovative. A model that you could wear all year long, no matter what the season. This was the Loriblu boom: 110.000 pairs of shoes sold. Loriblu became an international company, maintaining its creative heart inspired by the consumers’ taste for handcrafted details in footwear.
With strength and maturity, Loriblu faced the 80’s making farsighted choices and creating new outstanding models: this is the age of the “jewel sandals”. Rhinestones, crystals, Swarovski stones put on the sandals made a new elegant and sophisticated fashion trend, which reached in 1996 its greatest expression through the creation of a unique masterpiece: "The golden shoe". That creation was realized for the "Scarpetta d'oro" award, an important event in the footwear industry. The Golden Shoe became a symbolic shoe: made entirely of gold, diamonds and zircons had an estimated value of 50 million liras of the time.
Loriblu's management approached the ‘90’s and the new Millennium, by enriching the brand identity, by promoting research on the product, and by paying attention to the company’s mood.