Fashion and innovation collide as Mall of the Emirates reflects on iconic looks through the ages
International supermodel Chanel Iman to take centre stage, in celebration of the mall’s 10th anniversary.
Mall of the Emirates - Majid Al Futtaim’s leading shopping, leisure and entertainment destination committed to redefining the shopper experience - is celebrating its 10th anniversary by bringing another accolade to the region through a one-of-a-kind fashion presentation: ‘Fashion Capital 5’ from October 13 - 15, 2015.
A first for the Middle East, the three-day production will feature a journey of renowned international supermodel Chanel Iman, as she travels through iconic fashionable moments in time. Taking visitors along for the journey, the experience will highlight the style evolution of each decade, from the 1930s up to the present time. Set in each of the world’s greatest fashion capitals: London, Paris, Milan and New York; and now the idea of Dubai poised as the next city, that will have a major influence on international fashion scene, comes to life at Mall of the Emirates.
“The presence of the glamorous Chanel Iman elevates the experience to an international level, and offers a fresh new way for our shoppers to enjoy and appreciate style. Guests will be transported to iconic eras gone by, through visuals, creative backdrops, and clothing,” said Hussain Moosa, Associate Director for Shopping Malls, Majid Al Futtaim Properties. “Marking 10 years of great moments for everyone, every day, through a unique experience, we reinforce Mall of the Emirates’ status as the foremost destination for style and luxury fashion in the UAE,” he added.